Late Night at The Link Raises $20,000 for Retailers in Need

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UPDATE (April 2025) — Link CMO, Brad Rosenkampff, recently joined the Heart on Main Street team to present $5,000 grants to two deserving retailers who were directly impacted by Hurricane Helene. These funds are part of the $20,000 raised during January's Atlanta Market and are already making a difference in helping small businesses get back on their feet.

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During January's Atlanta Market, The Link Companies hosted a special after-hours shopping event in partnership with Heart on Main Street, and the results were nothing short of incredible.

Held on Wednesday evening in The Link showroom, Late Night at The Link brought together independent retailers, sales reps, and industry friends for a night of purpose-driven shopping. The goal was simple yet powerful: raise $10,000 to support retailers impacted by recent hurricanes in the Southeast, with The Link Companies matching every dollar donated.

Thanks to overwhelming support, that original goal was doubled, and a total of $20,000 was raised.

This event became Heart on Main Street’s most successful fundraiser to date, with all proceeds going toward disaster relief efforts that provide grants, resources, and recovery assistance to independent retailers working hard to rebuild.

“This fundraiser marks a significant milestone in our efforts to help small businesses recover and thrive,” said Patrick Keiser, Executive Director of Heart on Main Street.

We’re proud to stand behind retailers and thankful to everyone who helped make this event such a success. Together, we’re keeping Main Street strong.

To learn more about Heart on Main Street’s mission or how to get involved, visit heartonmainstreet.org. To learn more about The Link Companies' charitable efforts, visit thelinkcompanies.com/link-charities.